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September 2, 2020 | Posted by Mordy Oberstein Love them or hate them, Google is very good at what it does. While they certainly have their share of flops (G+), its main product, search, is head and shoulders above everyone else. The question is, why? Sure, I could go into all of theContinue reading “What Makes Google so Good? A Thematic Analysis”
Search engine optimizers had their work cut out for them in 2021, with an array of hefty updates to contend with. In contrast, the first half of January has been somewhat sedate. But that doesn’t mean nothing has happened. Google released new Search Console features that will help site owners prepare for its FebruaryContinue reading “SEO Roundup: News and Updates from the Last Two Weeks”
Excellent keyword research uncovers the terms, phrases, questions, and answers that are important to your users and customers. Your keywords should also support business goals like getting more pageviews, capturing leads, or selling products and services. To drive more truly qualified leads to your site, you’ll need to know how to do organic and paidContinue reading “The Ultimate Keyword Research Guide for SEO”
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