Google Ads Broad Match Notice When Adding Exact Match Keywords

Drew Cannon posted on Twitter a screenshot of him adding new exact match keywords to his Google Ads campaigns and then Google informing him that no, despite wanting exact match – we’re going to be going with broad match. There is a not that says “broad match keywords are on and keywords will be savedContinue reading “Google Ads Broad Match Notice When Adding Exact Match Keywords”

Google Ads error tells advertisers exact match keywords are saving as broad match

Search marketers entering exact match keywords may see an alert towards the bottom of their Google Ads interface stating, “Broad match keywords are on. Keywords will be saved as broad match.” This message is an error and has no impact on how keywords are saved, Ginny Marvin, ads product liaison at Google, has confirmed. Image:Continue reading “Google Ads error tells advertisers exact match keywords are saving as broad match”

A Guide to Finding Your Buyer Keywords

Want to get traffic that converts in a few clicks? It’s important to revisit your current keyword strategy and take a look at pain point SEO.  For marketers, pain points sometimes are not as straightforward as an awful migraine or a bad hip that is aggravated by the weather.  In this article, we will go throughContinue reading “A Guide to Finding Your Buyer Keywords”

Best Tips to Choose the Right Keywords for Your SEO Campaign in 2021

Are you planning to launch an SEO campaign to boost organic traffic to your website? Not sure how to find the right keywords for your website? If that’s the case, you’ve come to the right place. When it comes to keyword research, you’ll have many questions because it’s one of the most significant aspects ofContinue reading “Best Tips to Choose the Right Keywords for Your SEO Campaign in 2021”

Keywords vs Topics – Semantic SEO Strategy Overview

November 24, 2021   |   Posted by Darrell Mordecai Okay, so you’re getting into semantic SEO. Great idea.  As Google and other search engines attempt to understand content the way a person does, applying a semantic SEO strategy is becoming essential to any robust SEO strategy. In this post, I’ll get into the differenceContinue reading “Keywords vs Topics – Semantic SEO Strategy Overview”