If a freelancer wants to build a stable career for the long
term, he needs to know the process of how to generate clients from different
platforms outside the online marketplace. Platforms like Facebook group,
LinkedIn or Instagram are very effective for generating clients. But
freelancers in our country don’t know much about how to get clients for their
freelancing business from Instagram.

Instagram is one of the most popular social media platforms
in the world. Celebrities and business owners from all over the world use
Instagram to promote themselves.

In addition to this, it is possible to build an ideal client community for freelancing business from here by using Instagram and following the right strategies. What? Want to know more details? No worries, because today I will discuss for everyone how to use Instagram in the right way to build a freelancer-engaged ideal client community and be able to achieve success.

For those of you who are not familiar with the term Ideal
Client, let us know at the beginning of this article what is meant by Ideal
Client. Ideal clients are some loyal clients of a business who repeatedly seek
services from that business and at the same time promote that business by
referring them to others. The role of such clients is very effective in
enhancing the branding of any business and generating more and more sales.
That’s why if you are a freelancer, you should have an engaged ideal client
community but mandatory.

Now let’s
come to the real part of today’s writing.

When freelancers go on to build an ideal client community
based on their niche via Instagram, they think that the more followers they
have on their Instagram account, the easier it will be to find clients. In
other words, in simple words, they think, “the more followers, the more
clients.”

But the fact is that the number of followers on the account
does not matter much in order to build an ideal client community through
Instagram. If you have a small number of followers and you can build a proper
connection with them, you will find that you will get the ideal client from
that small number of followers. On the other hand, if there are thousands of
followers in the account but there is no connection with them, then it will
never be possible to find an ideal client.

For this reason, we can never focus on increasing the number
of followers. Instead, focus on the quality of Instagram followers and the
people you are following, as well as how to maintain proper connections with
them.

Instagram_marketing

Now let’s
talk about how you can find the ideal client’s Instagram account.

Proper research needs to be done at the beginning to do
this. You can use hashtags to find the profile of ideal clients. Everyone knows
that hashtags are used to increase the reach of Instagram posts. Try to find
out through research at the beginning. Those who can be the ideal client can
use any hashtags. Then search through those hashtags to find their profiles and
follow them.

Also, try to find out the profiles of some people who are
searching on Instagram, who are already connected to your competitors. Because
only those who are connected to your competitors can be included in your ideal
client community.

When you find an Instagram account for some people who might
be ideal clients, then the next step is to try to build a genuine relationship
with them. And in order to build up this relationship, you have to interact
with them properly. By doing this you will be able to engage them with
yourself, which will bring benefits later.

Now the
question is how to do this?

This task is not difficult at all. First of all, like their
Instagram post. You can also read the caption of their post or look at the
pictures and share your thoughts in detail in the comment box.

Remember, a thoughtful comment can help a freelancer to
engage with his or her ideal clients. Because when someone reads your comment,
they will realize that the person who commented has read the post or noticed
the picture long enough. Then he will also feel interested to interact with
you.

Besides commenting, you can also knock those people in the
inbox if you want. However, never try to sell your service at the beginning of
the conversation in the inbox. Someone has to follow a special tactic when
inboxing. That is to say to the person you are inboxing that you are genuinely
interested in building a connection with him.

So you can share your thoughts or opinions with any recent post on their profile without just hi-hello in the inbox. You will see that the person you are inboxing will continue the conversation with you and from here a genuine relationship with that person will gradually build up.

In this way, you need to be connected with the ideal client on a regular basis, so that it is possible for them to sell their service later. And consistency is one of the keys to building an engaging ideal client community.

By no means do I want to convey that I recommend for the
mother to be inactive. Because many more freelancers try to attract these
people to their service. So, once you stop with the effort, then you have to
eat Himshim as soon as it comes to the notice of those clients.

So those who will be identified as ideal clients, like their posts regularly, comment, and at the same time try to make conversations in the inbox on a regular basis. You will see that when you market your service, you will get the first positive response from them.