DemandScience, a full-funnel B2B demand generation company, announced the general availability of Klarity, its self-service sales intelligence tool for building, sharing and saving contact lists. Klarity has a Chrome Extension and features an easy-to-use interface.

Klarity seeks to help users customize dashboards to meet workflow needs, activate teams with shared lists and monitor team activity. The tool is powered by DemandScience’s Live Data Factory and is designed to enable users to build and target the right in-market prospects with DemandScience’s global B2B data, which contains more than 70 million contacts from 1.2 million companies.

“We developed Klarity because sales teams cannot afford to waste time, especially in today’s economy,” said Peter Cannone, Chair and CEO of DemandScience, in a statement. “Klarity will save valuable time for sales leaders and reps, maximize ROI for our customers and increase engagement with prospects. It is incredibly easy to use, delivers accurate data and Klarity’s patent-pending technology automatically imports company and contact information into our customers’ CRMs with one click.”

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